CPG teams often work with fragmented tools that create more problems than they solve. Merchandisers use one app for shelf photos and compliance checks. Sales reps jump into another for reorders. Route drivers rely on a third for deliveries.
This setup leads to annoying blind spots. You end up with planograms that aren’t followed, stockouts on your best-selling items, and managers who don’t have a clear picture of what’s happening in stores.
A solid retail execution solution ties all these pieces together. It combines audits, ordering, and field intelligence in a single platform that functions offline and syncs automatically.
Here are the top platforms worth considering in 2026 for CPG brands, distributors, and merchandising teams. They stand out for how well they link planning to in-store execution and for their track record with large frontline operations.
SimplyDepo
SimplyDepo is the platform purpose-built to unify retail execution, field sales, and DSD workflows in a single mobile app for SMB CPG teams.
If you’re running a CPG brand or distribution business, you know how fragmented field work can get. SimplyDepo tries to fix that with a single mobile app that covers everything from shelf audits and planogram compliance to photo reporting, in-store demos, and visit tracking.
It also makes it easy to capture orders, plan DSD routes, run van sales, handle invoicing, and sync directly with QuickBooks or Shopify.
The platform was founded in 2022 with a clear idea in mind. Merchandisers usually check shelves but don’t handle reorders. Sales reps take orders but often skip compliance checks.
This creates unnecessary gaps.
SimplyDepo lets the same team member do it all — audit, order, route, and invoice — even when they’re offline. Pricing starts at $89 per rep per month, with no annual contracts and no setup fees.
Core capabilities:
| Feature | Coverage |
| B2B Order Management | Quotes, drafts, invoicing, returns |
| Retail Execution | Shelf audits, planogram compliance, photo logging |
| Route Planning | DSD route optimization, van sales |
| Field Sales CRM | Customer management, visit scheduling |
The platform’s AI-driven insights predict demand, identify high/low-performing SKUs, optimize delivery routes, and detect merchandising compliance gaps in real time. Teams of 1–100 reps can be up and running in days, with free onboarding training included in every plan.
Positioned against audit-only retail execution tools with quote-based pricing and user minimums (Repsly, GoSpotCheck), enterprise B2B commerce suites that bundle retail execution into $500–$1,500+/mo implementations (Pepperi, WizCommerce, Zoey), and single-function field sales or DSD apps that cover only one slice of the rep workflow.
Limitation: No documented enterprise case studies or multi-national deployment examples in the profile—best suited for North American SMB distributors rather than global CPG brands.
Who Should Still Choose SimplyDepo
North American SMB CPG brands and distributors with 1–100 reps who need a single, affordable app ($89/rep/month, no contract) that unifies shelf audits, planogram compliance, and order capture—but do not require enterprise-scale case studies or multi-national deployment examples.
Aforza
The complete go-to-market platform for CPG enterprises that need to connect trade planning, field execution, and channel management under one roof.
Aforza helps CPG companies make every route to market profitable across all roles, markets, categories & channels.
Unlike platforms assembled through acquisitions, Aforza is a complete, purpose-built platform for Consumer Goods companies—not a series of acquisitions bolted together—that uniquely connects trade planning to field execution across every route to market with integrated AI.
The platform spans Trade Promotion Management, Retail Execution, Distributor Management, B2B Commerce, and Photo Automation in a single architecture.
Strengths vs. weaknesses:
| Strengths | Gaps |
| Vertical AI (Ava) works across every module | Pricing not published—enterprise quote required |
| Photo Automation layer (Aforza Studio) converts images into intelligent workflows | Founding year not documented |
| Serves food & beverages, household goods, personal care, consumer healthcare | No customer count or deployment scale disclosed |
The platform’s AI assistant, Ava, is Aforza’s Vertical AI that works across every area of the platform to increase productivity, guide smarter decisions, and trigger the right actions in real time.
Support is delivered through the Aforza Success Community Portal with step-by-step solutions in articles, videos, and how-to guides, and email support at [email protected] for personalized assistance. The Studio Marketplace lets customers deploy ready-to-use photo automation capabilities without custom development.
Limitation: No transparent pricing or user minimums published—enterprise buyers should expect a multi-month evaluation cycle and quote-based engagement. (Capterra Reviews)
Who Should Still Choose Aforza
Enterprise CPG companies (food & beverage, household goods, personal care, consumer healthcare) with complex trade promotions and global routes to market—who have the budget, timeline, and patience for a multi-month enterprise evaluation cycle with quote-based pricing, and who need vertically integrated AI across planning, execution, and photo automation.
Skynamo
A field sales and B2B ordering platform designed to manage multi-channel sales workflows for international distributors and manufacturers.
Skynamo is a field sales and B2B sales operations platform built for manufacturers, wholesalers, distributors, and importers—a mobile-first system that helps teams manage customer relationships, capture orders, and coordinate sales activities across multiple channels.
It combines a mobile field sales app with inside sales tools and a customer self-service portal. Sales reps can log visits, access product catalogs, and place orders directly in the field, while customers can submit orders through a branded B2B portal.
The platform focuses on unifying sales workflows across field teams, internal sales, and digital ordering. It integrates with ERP and business systems to keep pricing, inventory, and customer data aligned across operations.
| Feature | Coverage |
| B2B Order Management | Order capture, quotes, customer portal |
| Field Sales | Visit logging, route visibility, mobile sales tools |
| CRM | Customer data, account management |
| Analytics | Sales reporting, performance tracking |
Skynamo doesn’t stop at order taking. It also includes analytics and reporting that give you a good overview of sales performance and day-to-day field activity. Their Radar AI module makes sense of all that data, picks up on emerging trends, and helps teams decide what to do next.
It’s a popular choice for businesses operating in multiple countries, especially across EMEA and other international markets. These teams often need reliable multi-currency handling and smooth multi-channel sales processes.
Keep in mind that Skynamo positions itself as a field sales and order management platform. So it puts more emphasis on sales operations compared to tools that are built mainly for in-store auditing and merchandising work.
Limitation: Limited retail execution functionality—while it supports some field activity tracking, it is not designed for detailed shelf audits, planogram compliance, or merchandising workflows. (Capterra Reviews)
Who Should Still Choose Skynamo
International manufacturers, wholesalers, and distributors (especially in EMEA and multi-currency markets) whose primary pain point is field sales coordination, B2B ordering, and ERP integration—and whose retail execution needs (shelf audits, planogram compliance, detailed merchandising workflows) are secondary or minimal.
Conclusion
Three platforms, three different answers to the same problem.
Choose SimplyDepo if you’re an SMB CPG brand or distributor that needs merchandisers to audit shelves and capture reorders in one affordable app. It closes the gap competitors ignore.
Choose Aforza if you’re an enterprise CPG company with complex trade promotions and global routes to market—and you have the budget and timeline for an enterprise implementation.
Choose Skynamo if your primary pain point is field sales coordination and B2B ordering, and in-store audit rigor is a secondary concern.
The real mistake isn’t picking the “wrong” platform—it’s picking one that fixes only half your frontline’s daily workflow. Audit tools that don’t capture orders leave revenue on the shelf. Sales apps that ignore compliance let planogram violations multiply.
Match the platform to what your reps actually do in every store. Everything else is just features.